My Husband Is Invincible

"Wait... making money is this easy now?"

"It's not that simple. You need looks like Re Ba and Na Zha, the reputation of Miracle Media, and Cao Cheng's PR skills. Can't you see? This whole thing was a publicity stunt from start to finish."

"Now that you mention it... Regardless, I definitely remember the 'Western Region Duo' Re Ba and Na Zha now. Looking back, I've watched so many dramas where I recognized actors' faces but never remembered their names..."

"Gotta admit, Cao Cheng really knows how to play the publicity game."

"Exactly. After last night, the Western Region Duo at least secured a fanbase as the 'goddesses of otaku culture.' From now on, even if they just take on minor roles, they’ll start at least as supporting actresses."

"My husband is invincible."

Meanwhile.

Cao Cheng realized something: female celebrities who existed on Earth but hadn’t yet appeared in Blue Star could easily gain fame with just a little push from him.

It was far quicker than grooming talents like Lin Zhi and the others.

Even though Lin Zhi and her eleven companions were stunning—more so than ninety percent of actresses—it still required more effort.

The recent promotions for "Plump Fairy" and the Western Region Duo proved it. He hadn’t done much, just rode the momentum, and the results were outstanding.

Seems like...

He should focus more on promoting familiar faces.

Who would say no to emotional engagement points?

---

The next day.

Cao Cheng summoned the two girls to the eco-park.

Both were visibly nervous, even though this was their third meeting.

He gestured to the chairs beside them.

They smoothed their skirts and sat down.

Cao Cheng glanced at their exposed calves. "Aren’t you cold wearing skirts?"

"Uh..."

They exchanged a hesitant look, unsure how to respond.

Of course, they had to dress up nicely when meeting the boss—especially someone as influential as Young Master Cao.

They couldn’t just show up in work uniforms or T-shirts, could they?

But...

They couldn’t say that outright without sounding like they had ulterior motives.

Cao Cheng read their expressions instantly.

Still, the weather was freezing.

The New Year was just around the corner.

Wearing skirts in this cold? Ridiculous.

With his cultivation, Cao Cheng could go shirtless without feeling much chill.

But they couldn’t.

He called over a staff member waiting nearby and asked for two blankets and jackets.

His girls, his responsibility.

Also a way to win loyalty.

He had them wrap the blankets around their legs and put on the jackets. It might not look fashionable, but it was warm.

They instinctively snuggled into the coats.

Their impression of Young Master Cao shifted slightly.

Their eyes sparkled.

See?

He’d just won them over.

Cao Cheng got straight to the point. "You saw the Weibo post I made yesterday, right?"

"Yes!"

"We did."

They nodded obediently.

Cao Cheng gave a satisfied hum. "Good. Though it was mostly playful, it was also a PR strategy. Did you understand it?"

They nodded again.

"Explain your take on last night’s promotion," he said.

"..."

After a brief hesitation, they began.

At first, they hadn’t fully grasped it, but their fans included sharp minds and self-proclaimed experts who loved dissecting hidden meanings.

No matter what, yesterday’s wave of promotion, which on the surface claimed they were "relying on their looks instead of talent," didn’t have the slightest negative impact on them. Not only did it make them even more popular, but it also landed them an endorsement deal for a domestic high-end watch brand.

Even though it’s a domestic brand, it’s still high-end.

The endorsement fee was nothing to scoff at.

This was the immediate effect of last night’s promotion.

At the same time, they were well aware that as long as they showcased their talents in the future—whether in dance or anything else—the narrative of "having no talent and relying on looks" would collapse on its own.

Even their fans speculated that they had hidden talents.

And they were all eagerly waiting to see them.

……

After the two women finished sharing their understanding of last night’s promotion,

Cao Cheng nodded, then shook his head: "You’re right, but not entirely. There’s a deeper layer to this promotion that the fans don’t know about."

"This promotion will continue, and we need to solidify your personas."

Some might say that personas are bound to crumble.

But it depends on what kind of persona it is.

Cao Cheng explained: "From now on, your persona will be ‘all looks and no talent—relying on your face to get by.’"

"Huh?" The two women were stunned.

This…

They didn’t get it.

They weren’t claiming to be prodigies, but they definitely had some skills.

And now they were only supposed to rely on their looks?

How could that work?

How long could they last just on their looks?

Was this just a short-lived gig?

But…

As Cao Cheng elaborated, they gradually understood his intentions.

Establishing the "relying on looks" persona was also about turning it into a running joke.

In the future, whether it was in films, TV shows, variety programs, or any other appearances, the moment they displayed even a hint of talent, the company’s PR team would steer the conversation, using fan-like comments to "scold" them.

For example:

"You’re supposed to rely on your looks—don’t forget your place! Sure, that dance was great, but don’t do it again."

"Big sis, don’t overwork yourself. Just sit there and be pretty while making money. Isn’t that enough?"

And so on.

It was a promotional strategy built around playful mockery.

And the fans would actively join in. Eventually, Miracle Media’s PR team wouldn’t even need to guide the narrative—the fans would do the work for them.

So,

from now on, the two women would lean into this "relying on looks" persona, occasionally revealing glimpses of their talents.

And everyone would "warn" them to stick to their looks, to not "ruin" themselves with talent, and to just stay as the effortlessly beautiful icons they were.

……

As Cao Cheng laid out the plan, the two women’s eyes sparkled.

Who knew personas could be played like this?

What kind of personas were popular in the entertainment industry right now?

Either the "genius scholar," the "pure and innocent," the "clumsy cute," or at best, the "blunt and straightforward."

But Cao Cheng was flipping the script—he was playing with the idea of a "collapsed persona."

Once the persona had already "collapsed," there was nothing left to collapse.

How could their "relying on looks" persona ever fall apart?

Unless they aged or got disfigured.

And besides, they had more than just their faces.

Re Ba had her figure.

Na Zha had her flawless skin.

……

"So, for the next while, you’ll need to undergo intensive training to polish your skills."

"I know you already have some basics, but it’s not enough."

Cao Cheng said seriously, "Go pack your things at the dorm and move into the eco-park. We’ll arrange professional instructors for you—dance, music, whatever you want to learn. I’ll get you the best teachers. And foreign languages too—you’ll need them later."

"Oh, and by the way—what are you already good at?"

As soon as the words were spoken,

Re Ba said, "I can do ballet—I studied it for six years as a child. I also play the piano, Grade 10 certified, and I know some folk dance... My father was a professional, so I started learning early. I also speak a bit of foreign languages—English, Arabic, French..."

Cao Cheng nodded.

Didn’t expect that.

This woman’s got some talent.

Her identity in this world had shifted slightly, but not drastically. Instead of being a celebrity, she now ran a dance training class.

That suggested her professional skills were likely sharper than in the dream world.

On the other side, Na Zha was similar—she knew a bit of dance, some singing, and had some acting chops.

After all, she’d graduated from a film academy.

"Relearn your lines," Cao Cheng glanced at her. "And tone down your voice. Your natural vocal range isn’t your strength, so you’ll need to work on it. Also, your persona is the ‘aloof’ type."

He pointed at Re Ba. "She’s the glamorous one—she can smile. You? Smile less."

"..." Na Zha looked resigned.

She was naturally bubbly.

But she also knew she looked better when she kept a cool demeanor.

Her smile made her seem a bit goofy.

Especially with her loud voice.

Though, if she modulated it, she could pull it off impressively.

Cao Cheng thought for a moment. "That loud voice of yours—we can actually use it for promotion. Play into it, joke about how I’m always complaining about it. Get what I mean?"

Na Zha nodded hesitantly. "I think... I get it."

Cao Cheng shook his head and pointed. "You’re such a dork."

"..." Na Zha gave an awkward chuckle.

Re Ba burst out laughing.

...

Cao Cheng laid out their personas and promotional strategies plainly, and the two women grasped the idea.

These things had to be explained—they needed to cooperate.

And everything had to be tailored to them.

Call it a "persona," but it wasn’t about deceiving fans.

It was about amplifying certain traits, turning standout qualities into defining characteristics.

Take their looks, for example—building a persona around being "gorgeous" wasn’t a lie.

Their figures were genuinely stunning.

Their faces were undeniably beautiful.

And this was without any chemical enhancements from Cao Cheng’s side.

Imagine the results if they did use those.

So, capitalizing on their looks was non-negotiable. Talent? That was just a bonus.

But even that bonus, Cao Cheng intended to refine meticulously.

Because every move they made would generate massive emotional engagement.

Relying on Cao Cheng alone to farm that engagement? He’d exhaust himself for minimal returns.

But with a team—through variety shows, films, games—the wider the reach, the greater the harvest.

Otherwise, forget nurturing artists—he wouldn’t even bother running a company.

All of this? Just for the emotional engagement.

...

...

Sipping tea, Cao Cheng chatted with them at length.

After this heart-to-heart, the two women had long shed their initial nervousness and restraint.

They were around the same age, and Cao Cheng didn’t put on airs.

Occasionally, he’d ask about their families—if he wanted them to soar, he had to clear their path of worries.

Then there were the scandals.

Existing ones had to be dealt with early; potential ones had to be avoided.

...

Before they knew it, the month was ending.

The hype around the "Western Duo" hadn’t fully died down.

Partly because they occasionally dropped photos—both had their own social media accounts, posting selfies now and then.

Thank you to all the fans for your support, and for the growing number of followers during this time.

Though the numbers aren’t huge, it’s easy for anyone to hit several hundred thousand, or even break a million.

A little gratitude for the fans is always in order.

But still…

It seems like looks are becoming the real meal ticket—aside from selfies, there’s no news of any actual talent being showcased.

Not that the fans are in a hurry; after all, this is just after signing the contract.

Remember, even Fei Tianxian took half a year after signing with Miracle Media to finish filming "The Untamed."

What’s the rush?

Besides,

the "Two Beauties of the Western Regions" are truly a feast for the eyes.